1 Bra, 13 Ways to Wear it

Intricately designed, this new bra by GiaPenta can be configured 13 different ways. The Kavala bra in its wild habitat is a strapless bra which comes with three additional straps. This wonder-bra also features TempPro fabric technology which balances temperatures. During wear, the bra can proactively pull heat away from the body to reduce sweating and overheating. When the body gets cold, stored heat is released back to the wearer. The unique design is the result of ingenuity and leadership in an apparel category that lacks innovation.

"GIAPENTA means 'forever' in Greek," explained Kris Strouthopoulos, GiaPenta founder. "And it reminds us every day to remain forever innovative, forever inspired and forever in tune with what women want. In keeping with that promise, we will not design anything until we get consumer input. That has led to lingerie that provides unmatched comfort and support that gives our clientele the confidence to take on their demanding day while feeling beautiful."

No one knows what women need and want better than women – especially when it comes to intimates. It's time for women to take the lead in this field and in partnership with our customers, we will make sure that becomes the new normal.