Luxury brand LVMH’s Asia-based private equity firm, L Capital has eyes on Australian swimwear retailer Seafolly.
This would be the fourth Australian investment for L Capital Asia, building on the current portfolio of RM Williams, Jones the Grocer and sportswear chain 2XU.
The Halas family currently own the brand, and are the Australian founders, with Anthony Halas at the helm.
Recent successes include the push into the US market, and the company expect to make 25 per cent of its annual revenue. Across 42 countries, annual sales from the brand are in excess of $100 million. The deal is to be announced before the end of the year.

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