ADIDAS CELEBRATES WORLD OCEANS DAY

Footwear giant Adidas has teamed up with Parley again and are producing a small run of limited edition shoes using Parley ocean plastic. The new collaboration features a running shoe that aims to be the first performance product created using recycled materials collected in coastal areas in the Maldives. adidas-parley-oceans-recycled-shoe-01

Previously, Adidas has teamed up with Parley for the Oceans to create the sneaker upper and midsole using only recycled materials.

adidas-parley-oceans-recycled-shoe-02

To celebrate World Oceans Day, which is today, Adidas is giving away fifty pairs through their Instagram. To win one of the limited pairs available, you must create a video that shows how you pledge to avoid the use of plastic in support of Parley's Ocean Plastic Program. The competition closes on July 31, 2016.adidas-parley-oceans-recycled-shoe-03

Later in the year, Adidas and Parley will unveil their next project of a commercial product drop.