Subcultures and their influence on the cultural zeitgeist have always existed, even as far back as a century ago. In his new book, Greg Foley, explores an incredibly vast selection of subcultures which have risen (and fallen) over the past hundred years. Subculture spells rebellion and a departure from the norm, and has oft been organised by groups of marginalised peoples. Foley does not merely explore the difference between goths and punks, in this rather large tome he traverses the globe, and travels as far back as the 1920's in order to explore the aesthetics and influences of people who develop their own entirely look. Illustrated with beautiful sketches which capture the feel of these counter cultural movements in all their glory. Foley has worked in collaboration with Apple Music to create a streamable playlist featuring music and films which influenced the movements.