Kylie Cosmetics has dodged a bullet from the US Better Business Bureau (BBB) swiftly moving to a ‘no rating’ after initially being rated an ‘F’ by the Bureau. The BBB is a non-profit organisation focused on advancing marketplace trust, consisting of 12 independently incorporated local organisations in the US and Canada. It provides free business reviews on more than four million businesses to over 123 million requests from consumers in 2013 alone. The change from an F to ‘No Rating’ came after fans, and customers of Kylie Cosmetics spoke out about the poor rating.
“The BBB has looked into the facts and changed the rating,” said Kylie Jenner in a statement. “I’ve sold millions of lip kits and any complaint we have received to date has been addressed promptly. I’m sick and tired of people coming for my business.”
It has been reported that 134 complaints have been logged against Kylie Cosmetics, 70 involved delivery issues, and 55 regarded product or service. Kylie Cosmetics spoke openly about the steps it is taking to modify the packaging to combat the problem of them being highly recognisable and often stolen and vandalised.
Kylie Jenner posted a sneak peek of an empty retail space suggesting that Kylie Cosmetics might be opening a store of its own in the coming months.