Specsavers has teamed up with the iconic Kiwi artist Dick Frizzell for a new charitable endeavour. The pair has created a limited-edition lens cloth which combines Frizzell’s signature designs with Specsavers technology.
The cloth features the Hawkes Bay artists most iconic ‘Woodgrain’ print, which was first designed over30 years ago. The textile was initially popularised in the homeware and ceramics sector but made its way through a broad range of industries, becoming the artists most recognisable design.
This new partnership arose out of charitable interest. The pair is using this endeavour to raise money for The Fred Hollows Foundation New Zealand, which is helping to combat blindness around the world. The project is aiming to raise funds to send a Pacific-based nurse on a year-long course at the Foundation’s training centre in Fiji. Participants return from this training with the expertise and equipment to allow them to look after the eyes of those in their community, potentially saving the vision of thousands of people.
Frizzell has spoken positively about the collaboration in a statement regarding his new project. “I’m a huge advocate of the eyesight-saving work that The Fred Hollows Foundation is doing in the Pacific and am so glad to be able to support, in collaboration with the team at Specsavers. Whether it’s a stocking filler or just a treat for yourself, I hope people across the country get involved to help make a real difference in the lives of others who really need it.”
The lens cloths are being sold for $3 each and are available for a limited time.