Laura Wright began selling vintage clothes on TradeMe when she was 14 years old and seeking pocket money. This continued through to her time studying communications at AUT until Wright made the spontaneous decision to sell vintage full time under the moniker of MAGICHOLLOW. Facebook has been the only way of distribution so far and Wright believes it has been very helpful for customer understanding, word of mouth and connection with likeminded creative’s for collaboration. MAGICHOLLOW’s strong niche market has been solidified on Facebook while clothing sales have been receptive to trend changes. A MAGICHOLLOW website is scheduled for release in early May once Wright returns from a US sourcing road trip. For more information email firstname.lastname@example.org.