In This Issue // MAY 2014

Apparel May

Signature Scenting

Apparel sat down with Jennifer Duncan, founder of Illumina Soy Candles, to talk business, olfactive branding and the sense of smell.

How Much Newness is Right?

This month's column from EDITD looks at whether or not retailers' assortments are too big.

Bold in Blue

Bold colours ruled the runway this season, with blue being the hue of choice for designer collections this fall. In this edition of Apparel's colour trending we look at how the bright colour adds a bold statement to winter dressing.

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