Launched on October 7, Ronald McDonald House Charities (RMHC) has launched its annual fundraiser Stripes #forRMHC which runs through to October 17. Campaign supporters can purchase a pair of striped Ronald socks for $5 or a striped Helping Hand for $1, with all proceeds going to RMHC.
Participants are encouraged to take a socksie (sock selfie) and post it across their social media using the hashtag #forRMHC to show support for the campaign and help raise awareness for the work RMHC is doing.
Since its inception in 1989, RMHC has developed its services to offer a range of support for families, including the Ronald McDonald Houses that provide an oasis for parents to remain close to their children in hospital. The service is free for families and runs at a cost of approximately $120 per night, per family, with RMHC housing over 3,500 families last year.
