It has been announced that Michelle Freyre will join The Estée Lauder Companies as Senior Vice President, Global General Manager of Clinique. Freyre joins The Estée Lauder Companies from Johnson & Johnson, where she has had a career in various leadership roles for 20 years.
As she leads Clinique, Freyre will be responsible for guiding the overall strategic vision, including innovation, product development and marketing, as well as all consumer and digital engagement.
Freyre will be reporting to Executive Group President, John Demsey, and will succeed Jane Lauder, who has been appointed Executive Vice President, Enterprise Marketing and Chief Data Officer.
“Michelle is a dynamic leader with deep experience across beauty, including marketing, innovation, sales, consumer engagement and strategic growth,” said Demsey.
“She is particularly adept at finding new and innovative ways to fuel growth by exceeding consumer expectations and pushing the boundaries of possibility. She is a wonderful fit for Clinique, and I am thrilled to welcome her to the brand.”
“I could not be happier that Michelle is joining Clinique. She has a tremendous track record of driving successful beauty brands, and her passion for surprising and delighting the global consumer is unparalleled. The Clinique team is lucky to have her as a leader, and I know the brand will be in wonderful hands with her at the helm,” added Lauder.