As consumer expectations rise, footwear brands are under increasing pressure to deliver not just style, but proven quality, durability, comfort and functionality.
Shoppers are willing to pay a premium for products supported by transparent, verifiable information on product attributes, making independent certification a critical differentiator.
SGS, the world's leading testing, inspection and certification company, will host a free webinar, ‘Footwear Comfort Evaluation and the SGS Performance Tested Mark’, on the 23rd of September, 2025.
This expert-led webinar will explore key market trends, industry challenges and practical solutions in footwear performance. Attendees will learn about advanced testing and evaluation methods and discover how the SGS Performance Tested Mark can substantiate claims, build consumer trust and create lasting competitive advantage.
Offered in two sessions, this webinar is ideal for designers, technicians, quality assurance specialists, marketing teams and compliance managers across footwear brands, retailers and manufacturers.
SGS has developed testing protocols tailored specifically for footwear, combining rigorous technical evaluation with objective performance assessment. Products that meet these standards are awarded the SGS Performance Tested Mark – a trusted symbol that reinforces brand credibility, signals quality and helps products stand out in a competitive marketplace.
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