Known for helping high-growth brands disrupt the status quo, setting conversion records, and offering the world's best checkout, Shopify recognised that enterprise retailers also want access to this innovation.
Therefore, Shopify has made its technology available to the biggest brands.
Earlier this year, Shopify launched Commerce Components by Shopify, giving enterprise retailers like Mattel, Glossier, and Spanx access to the same Shopify components that power 10 percent of commerce in the USA.
Shopify keeps these retailers on the cutting edge by letting them tap into our unmatched scale while also picking the components they need to build world-class customer experiences.
The platform has unveiled its most significant component yet, giving its Shop Pay conversion application to the world's biggest brands in response to the strong demand from enterprise retailers tracking the success and scale of Shop Pay's buyer network.
Opening access to its accelerated checkout to the biggest brands, even if they're not on Shopify, enables enterprise customers to upgrade their customer experience without having to rip and replace all of their commerce infrastructure.
For enterprises based in the USA, Canada, the UK, Australia and New Zealand, that's easy access to a trusted accelerated checkout with more than 100 million high-intent, high-value buyers.
Shop Pay boosts conversion by as much as 50 percent compared to guest checkout, outpacing all other accelerated checkouts by at least 10 percent, according to a recent study by one of the Big Three consulting firms. The data shows that the mere presence of Shop Pay, even when a buyer doesn't use it, results in higher conversion by five percent.
"Enterprises that don't take advantage of Shop Pay are self-sabotaging. They are leaving money on the table," said Kaz Nejatian, VP Product and Chief Operating Officer of Shopify.
"This is critical optionality in a hyper-competitive retail environment. In an economy where big brands are competing more fiercely than ever to acquire customers, they need to pick and choose what they need to boost the top-line, without the compromise of a complete platform overhaul."
Shopify's identity network, scale, consumer trust, and innovation make it an essential part of the retail industry and increase the value of its Shop Pay commerce application. When customers visit an online store, Shopify recognises them with one click. If they've used Shop Pay recently, our checkout can recognise most customers without user action, leading to a faster experience.
For enterprise retailers, choice matters. Shopify has 1,000+ payment gateways. Adyen has been one of those gateways for years, and now the platform has levelled up its integration for enterprise retailers.
Adyen makes it easy to accept various payments in markets worldwide, including credit cards, wallets like Apple Pay and Google Pay, international payment methods like iDEAL in the Netherlands and Cartes Bancaires in France, and more. This integration is expected to roll out later this year.
