A first for Veja, co-founders Sébastien Kopp and Ghislaiin Morillion have appointed a CEO. The duo who created the sustainable brand 15 years ago selected Laure Browne to spearhead the label. "After 30 years of experience in French and international groups I decided to give a new orientation to my career by joining a company that allows the convergence of my personal and professional values," Browne wrote on her LinkedIn page. "My mission at Veja will be to support the co-founders on both strategic and operational levels, and to lead the young Veja talents toward the next level."

Veja was independently grown with no investors and the intention of the brand and its owners is to keep it that way. With a team of 120 across France and Brazil, it has a strong market presence in the UK and US.