Basalaj Beauty has launched in Sephora in New Zealand. Known for its rebellious spirit, Basalaj Beauty's Founder and Creative Director Amber Basalaj was pleased announce that her brand will be represented by the international beauty retailer.
"Sephora is synonymous with innovation and quality in the beauty industry, and I am delighted to see Basalaj Beauty stand alongside other iconic brands within their stores," said Basalaj.
"I believe our unique rebel brand, with its commitment to authenticity and self-expression, will resonate with Sephora's diverse and beauty-conscious clientele."
Basalaj Beauty offers a curated selection of products for individuals seeking self-expression and unique beauty experiences. The brand's presence in Sephora stores marks a significant milestone.
It solidifies its position as a trendsetter in the industry as it pushes boundaries and challenges traditional beauty norms.
"We have put our heart and soul into creating products that celebrate individuality and embrace diversity. Sephora's commitment to offering diverse beauty options aligns seamlessly with our brand ethos.”
The Basalaj Beauty collection at Sephora includes a full range of lipsticks and their famous colour palette, a new, beautifying experience for Sephora customers.
Read more about Basalaj Beauty here
