Scoop's 'A Return to Wonderment' at Olympia West, Kensington, from the 11th to the 13th of February 2024, will witness an infusion of French flair as diverse designers showcase their latest collections.
Founder and Managing Director Karen Radley shared her excitement about the influx of amazing French designers, each bringing a unique offering to the UK fashion market. The theme for the season, 'A Return to Wonderment,' has set the stage for an array of international fashion and lifestyle designers to enthral buyers.
Among the highlights is the Parisian label Diega, presenting a collection celebrating androgynous femininity. Inspired by ethnic influences and situated in the heart of Paris at the Tara Jarman mansion in Canal Saint-Martin, Diega's collection featured a fresh palette of soft and bright tones, putting colour in the spotlight.
Berenice, a beloved choice among French fashionistas, will showcase its timeless yet modern aesthetic—a fusion of classic silhouettes and contemporary details. Les Racines du Ciel specialises in alpaca wool knitwear, and organic cotton separates, offering a tonal and natural colour palette for a wardrobe of classic separates.
Pioneering sustainability, MoEa creates stylish sneakers crafted from bio-materials sourced from fruits and plants. The collection, known for its low-carbon and vegan sneakers, expanded its innovative range each season. Pret Pour Partir redefined the classic parka with longer graphic lines, functional pockets, and high-quality materials, injecting personality with faux fur trims and padded details.
Mat de Misaine, inspired by a vision of French elegance, brings a marine style in harmony with the season's trends to create a chic wardrobe inspired by the Atlantic Ocean. The iconic Ines de la Fressange, returning to Scoop for a third consecutive season, will showcase a collection embodying Parisian style—effortlessly chic and timeless, capturing the essence of the fashion capital.
Parisian Louise Misha designs a complete lifestyle collection best known for beautiful childrenswear. Historic artists and vintage fashion inspire the signature floral fabrics. Une A Une jewellery celebrates the beauty of stones and jewels combined in intricate and colourful necklaces and bracelets to stunning effect.
Scoop, a recognised must-see on the international trade show circuit, opened its doors at Olympia West, featuring around 250 new and exciting designers in premium women's fashion, luxury homes, beauty, lifestyle, and men's collections. Pure London x JATC will also occur on the 11th-13th of February 2024 at Olympia.
