Havaianas, the Brazilian lifestyle brand, is celebrating the fifth anniversary of its Asia Pacific (APAC) regional headquarters. The milestone coincides with the brand's 60th anniversary, following its creation in 1962. Over the past five years, Havaianas' physical presence in the APAC region has grown to reach 18 markets and employ over 40 people across its Hong Kong headquarters and China office in Shanghai. The company has also seen its digital business grow 10-fold in the region. Looking ahead to the next five years, Havaianas APAC has ambitious growth plans, aiming to grow double digits every year. The company has also pledged to collect 10% of total sold flip flops from its APAC Havaianas stores by 2030.
Happy Anniversary to Havaianas APAC
