A Remuera institution, Hedgerow stocks a carefully curated selection of clothing, homewares and gifts. Owner and buyer, Sarah Clark had a background in advertising before buying Hedgerow in 2005.
“All I know, I have learned on the job!”
Since the lifting of restrictions due to the Covid-19 pandemic, Clark has been enjoying an open store and buying stock in person again. Seeing products in person, rather than through a catalogue or zoom call allows Clark to touch and feel the stock she selects for her store. She buys high quality in small capsules, for her store demographic of women, aged 25+, local to Auckland. Her customer’s style is “beautiful, classic but modern”.
Quality is the number one thing Clark looks out for when selecting stock, and hopes to see a decline in the trend of consumers paying high prices for poor quality. Each season has its own essence, and she currently loves the crisp look of Summer 22/23, with pops of colour. The store stocks world renowned brands such as Marle, Voluspa, Glasshouse and Rains.
The team at Hedgerow has passion for all their products and a dedication to outstanding service, setting the small business apart from mass department stores.
In the future, Clark has several overseas trips planned, to visit suppliers and fairs and find some inspiration from outside of our own beautiful country to bring back to Hedgerow.
www.hedgerow.co.nz
