To demonstrate its commitment to fostering emerging talent and supporting the next generation of fashion innovators, Pure London is partnering with Graduate Fashion Week.
Graduate Fashion Foundation is a charitable organisation that acts as a springboard for graduates and an essential source of new talent. Twelve winners of Graduate Fashion Week will join the highly anticipated Pure London catwalk show alongside established and exciting emerging brands. The show, which attracts huge crowds of buyers, brands and the press, will give these rising stars a unique platform to present their designs to the fashion industry.
Among the twelve showstopping collections will be other designers like Erika Roznyte, Winner of the Bath Spa University catwalk; Lucy James, Winner of the Arts University Bournemouth catwalk; Phoebe Potter, the Highly Commended student of the Edinburgh College of Art catwalk; and Rachel Hunt-Pearce, the winner of the Birmingham City University catwalk.
Graduate Fashion Week is a natural partner for Pure London, who believe it is essential to promote and nurture the talents of today’s young design innovators so that tomorrow’s creative industries can continue to play a significant role in the economy.
“It’s a privilege to partner with Pure London to showcase our award-winning Graduate design talent,” said Graduate Fashion Week Director and Head of Special Projects Nicola Hitchens.
“The fantastic opportunity gives an industry platform at a global trade event to our 12 emerging designers entering the industry this year.”
The Pure London, Scoop and Source Fashion show return to Kensington Olympia in London next week from the 16th to the 18th of July, 2023.
