Following the success of last year’s Botany Design Awards, the east Auckland mall has again given the opportunity for students to win a fashion design scholarship.
The competition is split into two categories covering urban design and occasional wear each with its own set of judging criteria. Urban Wear is judged on current trends, whilst Occasion wear is judged on flair, elegance and originality, with both being graded on their technical execution. In addition to the two categories, a peoples choice award will be decided by the public who can vote on the static displays throughout Botany Town Centre and an overall winner will be awarded a $2,000 scholarship with New Zealand Fashion Tech. Other prizes up for grabs include Botany Town Centre gift cards, Purform tailors forms, work experience with New Zealand designer Ruby, and brand and label design by Ideology.
Paige Carlyon, last year’s winner of the BDAs, has since gone on to start her tertiary education at NZFT.
“I have absolutely loved my time at NZ Fashion Tech so far. The tutors, the students ¬– everyone – has been so helpful and friendly. It’s a great school with so many opportunities to help build my craft,” said Carlyon.
“The BDAs provides students with an unparalleled avenue to showcase their creative side and display their designs for the thousands of people who walk through Botany Town Centre, which has elements of a real-life fashion industry setting. We can see so much hard work and passion has gone into the designs and look forward to seeing the people’s reactions and which they choose as their favourite,” said Botany Town Centre senior marketing manager, Desiree Clark.
Voting for the peoples choice award can be done within the mall, or through its voting page www.facebook.com/BTCNZ/app_1090692314278873