Dr. Martens, the iconic global brand known for its authentic belief in individuality and self-expression, is finally opening in Wellington just in time for the festive season celebrations.
As of Saturday the 19th of December, Wellingtonians will be able to go to the newly opened Cuba Street store to buy their very own pair of Dr. Martens. A wardrobe staple for many in Wellington.
The Dr. Martens store will offer the largest range of men’s, women’s and kids’ styles available in New Zealand including Originals, Made in England, full vegan ranges, global collaborations, and accessories collections.
"Dr. Martens creates distinctive footwear built and adopted by generations of rebellious individuals not afraid to stand out from the crowd. The brand has come a long way; from modest work-wear boots to one of the most culturally relevant brands of the modern era," said Ben Hapgood, Group General Manager New Zealand.
"Dr. Martens introduction into our country’s capital is a match made in heaven. The distinctive ‘stand out from the crowd’ theme of Dr. Martens will be well received by the Wellington market and its placement on Cuba Mall couldn’t be more suitable. The store will offer customers an extensive range of Dr Martens products not always seen in the local market and we are excited to get Wellingtonians proudly wearing them."
Dr Martens has a loyal customer base, and this will be New Zealand’s 2nd Dr. Martens store.
Dr. Martens has been championed by subcultures for many decades, recognised worldwide for their uncompromising look, durability and comfort. Engineered from industry, championed through music and worn by individuals; the opening of the Wellington store in New Zealand paves the way for the next phase of Dr Marten’s continued popularity.