Artificial Intelligence (AI) is slowly taking over the world and it is still a big topic of debate whether this is for the better or worse.
Recently, London based AI and augmented reality (AR) tech company, Anthropics has launched Zyler Go, a virtual try-on feature for fashion brands. Soon we all will be able to try-on clothing without having to go to the store.
The process of setting up Zyler Go has been made quite easy and convenient by giving retailers an almost instant ability to integrate this on their websites and in their mobile applications.
Just copy a few codes into the webpages and give Zyler Go an image of a model wearing the clothes, their team will then do the rest of the work and ta-da customers will see themselves in outfits with just a headshot and basic measurements.
Although many of us love the in-store shopping experience, feeling the texture of the fabric and the personalised experience in-store, this feature is perfect for those who do not have the time. However, the accuracy and realisticness of this feature will truly be determined once companies start incorporating it into their platforms and customers start using it.
