After working in several diverse industries, Vicky Taylor landed the opportunity to work in a senior position in fashion and retail. The recently appointed CEO of Moochi, the premium clothing brand, talked about the years of hard work it took to build her career as a businesswoman.
With a background in sales and marketing, Taylor worked for many well-known organisations, including Griffins, The Coca-Cola Company, and Boring Oat Milk. Her understanding of what it took to become a successful and innovative entrepreneur elevated her status within the industry.
Ten months ago, Taylor was appointed to her first role in fashion and retail and has made it her goal to learn from her new position and incorporate the skills she acquired earlier in her career. Taylor speaks openly about the importance of being open to the ever-changing industry.
“Be clear on what you are trying to achieve, surround yourself with good people, be resilient and nimble,” explained Taylor. “The world has a way of changing around you.”
Taylor also stressed the impact of having good role models in business and openly talked about how much she learnt from Kellie and Chris Taylor, who founded Moochi in 2000.
“They have executed a very clear vision for the company, and my challenge is to take the next steps.”
Moochi’s brand values are to conceive and design clothes you want to experience in life. Taylor understood that when she accepted the role, she promised to deliver these results and make a difference to her customers. Her willingness to look outside of conventional matters and make judgements helped her succeed.
“Are they real rules?” expressed Taylor.
“Or can we push them to differentiate ourselves and deliver a better experience for our customers?”
Moochi has a successful in-person presence with fourteen stores across New Zealand and a successful e-commerce website.
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