L’Oreal’s new solution for hair loss

L'Oreal has launched a new range of anti-thinning hair care products to combat early hair loss.

The brand's renovated Serioxyl range is their first anti-thinning high-respect hair and scalp care product to optimise thickness at the source.

For best results, consumers are advised to start with the 6-week Aminexil Advanced program. Enriched with Aminexil and an Omega-6 complex, the program provides essential nutrients to help stimulate root activity, protecting the density of the hair from root to tip.

Then, new formula Serioxyl Denser Hair Serum helps awaken dormant hair follicles and stimulate new growth with the use of the legendary molecule, Stemoxydine. Applied directly to the scalp every day it boosts hair density by +1000 hairs in only 6 weeks.

The new range can be used alongside the consumer's preferred Serioxyl shampoo and conditioner. The hypoallergenic formulas are suitable for sensitive scalps, and work together to purify the scalp and thicken the appearance of hair for an immediate densifying effect.