Legendary Parisian label Balenciaga has announced the debut of a new menswear runway show. The announcement comes after Demna Gvasalia took over the position of creative director following Alexander Wang’s departure.

While Balenciaga has been known to show menswear looks in various lookbooks, this decision marks the first time the brand will dedicate an entire runway to an industry that is growing 1.5x faster than womenswear.

Caption: Demna Gvsalia