Summer has started early for iconic New Zealand fashion label RUBY with the opening of their eighth brick-and-mortar store, located in Mount Maunganui.
Similar to all RUBY projects, community, and collaboration were key in bringing the new store to life. Working with Tauranga-based multi-disciplinary build & design studio, Homewerk, alongside interior designer, Sam Boanas, RUBY Mount Maunganui is the epitome of openness, colour, and small pops of joy.
“Working with both Sam and Oli was an absolute dream. Not only do they both have an incredible eye, they worked seamlessly with each other and our team to create this fresh RUBY IRL vision,” said RUBY Creative Director Deanna Didovich.
The new store is located on the beachfront, making it the ideal summer shopping destination.
