RUBY Enters Its Polishing Era
RUBY has announced the launch of its new collection, Sequence, due to arrive in mid-March. The collection intends to create a seamless and easy…
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In Detail | RUBY Resort 2023
Inspired by the hope of a great summer, RUBY Resort 2023 was born following a holiday Creative Director Deanna Didovich took in Italy and…
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Mount Maunganui Welcomes RUBY
Summer has started early for iconic New Zealand fashion label RUBY with the opening of their eighth brick-and-mortar store, located in Mount Maunganui. Similar…
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Summer’s Never Cancelled
In a time where dates are ever-changing, one thing we know for sure; summer’s never cancelled. RUBY Creative Director Deanna Didovich presents 1.12.21, RUBY’s…
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Blue is Here to Stay: RUBY’s Blue 2021 Collection
Colour has the power to influence our emotions, our actions and how we view the world. RUBY Creative Director Deanna Didovich presents Blue, a…
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RUBY: Ladybug
RUBY Creative Director Deanna Didovich presents Ladybug. A Ladybug is considered lucky, improving everything they touch. Whether you believe in it or not, there has…
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RUBY Visions
RUBY’s new collection, Visions, is a shift in pace; it’s about putting on the rose-tinted glasses and testing the waters. Visions embodies a fresh…
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A Carefree and Unforgettable Resort Collection by RUBY
In a year that seems to be ever-changing, we can always count on RUBY to be true to form with its Resort collection. For…
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A Winter Collection Made From Home
The Light Collection was dreamt up by creative director Deanna during lockdown. Working from home for six weeks was a challenge for Deanna. However,…
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A ROMANTIC WINTER COLLECTION
It’s time to get cosy with this new winter-ready collection. This season, RUBY is centred on personal wellness and joy, thus, we see their…
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RUBY – Art Class Collection – Autumn 2019
This new collection from RUBY combines bold prints with hallucinogenic colours and crisp tailoring to create a well-rounded presentation. The collection has a dramatic flair…
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RUBY, Pool House, 2019 Collection
The RUBY Pool House 2019 Collection has combined bold colours with unique textures to create a range of chic ready to wear ensembles for…
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