New Zealand Skincare Brand, Living Nature, Turns 35

Living Nature is New Zealand's original, certified natural skincare company. The company was founded in 1987 by Suzanne Hall, who was inspired by the healing properties of New Zealand native plants to remedy her own skin conditions.

Some of their earliest products include the iconic Mānuka Honey Gel, originally named ‘Rescue gel’ and their Vitalising Cleanser which both remain bestselling, beloved products. These products are still produced in the same factory, which has been part of the local community for over 30 years.

To celebrate their 35th birthday, they have launched a brand new shade of their natural mineral foundation range in Pure Ivory.

The shade is light with neutral undertones and is suitable for very fair skin types, Pure Ivory expands on the current shade offerings in Living Nature’s classic Pure Shades foundation range.

Crafted entirely in New Zealand, this lightweight formulation offers added skincare benefits to promote an even, glowing complexion. Offering full, flawless coverage with a matte finish, Pure Ivory is breathable, comfortable and long-wearing.

Powered by 100% natural ingredients including Hyaluronic Acid, active Mānuka Honey and antioxidant Vitamin E, it works behind the scenes to boost skin hydration and protect against free radical damage.