The launch of Specsavers Spring/Summer 2019 Sunglasses Collection has something for everyone. “Over the past few years, we’ve seen sunglasses get a complete makeover and this season they’re going from a supporting to a starring role,” said Stig Engelbreth Hansen, global head of product design for Specsavers. “We are seeing customers moving away from more functional styles to more statement-making pieces that express individualism.”
This trendy collection is comprised of Specsavers’ own range and designer collaborations. “When it comes to choosing sunglasses, my tip is to find the right ones for you and your wardrobe, and then make them work with your individual style. Sunglasses might be a small accessory, but they can have a large impact on your look.” The collection consists of over 100 styles of sunglasses, key trends include XL oversized square frames from Australian designer Carla Zampatti, cat-eye sunglasses with sharp angles inspired by Kylie Minogue, and acetate colours in shades of pink and earth tones.
The return of the oversized square frames are a statement piece in the world of modern fashion. Vintage inspired, practical and trendy; this style is are essential for summer as they not only glamorous but also offer extended protection from the sun due to their large nature. This trend has been given a modern update with matte and tortoiseshell acetates.
The classic cat-eye sunglasses style has been revamped for summer, with exaggerated wing-shaped frames and cut-out detailing in black and tortoise shades. This range by Australian pop-princess Kylie Minogue is elegant, chic and bang on trend. “A cat-eye pair of sunglasses will always have you looking stylish by the pool or on the beach,” commented Stig.
The brown uptrends range includes a variety of options for neutral-hue lovers, shifting from pale sand and putty to a palette of rich, earthy browns made to suit almost everyone with the ability to soften any look.
Specsavers are always growing their collections with new styles to fit current trends. This season they partnered with the Dutch label Viktor&Rolf, the three new styles are part of their new exclusive collection, a manifestation of Viktor&Rolf’s design aesthetics and brand values, unexpected elegance, conceptual glamour and provocative couture.