Take Control Now

Self-check every. Single. Month.

Global leaders in professional high end hair styling tools ghd, are launching their 17th annual limited edition pink collection and campaign, TAKE CONTROL NOW, in support of breast cancer charities. $20 of each tool sold goes towards the National Breast Cancer Foundation New Zealand.

Having already raised over $20 million globally for breast cancer charities, ghd  are once again proud to back the cause, which is the most common cancer for Kiwi women. An evolution of 2020's successful Take Control Now campaign, ghd has partnered with eight incredible muses for the 2021 campaign, to communicate a powerful and emotional message around the importance of self-checking for both yourself and your loved ones.

The limited-edition collection features the campaign messaging TAKE CONTROl NOW on the styling tools, providing women with a regular reminder to self-check for signs of breast cancer - Every. Single. Month.

The Pink Collection will feature the Take Control Message, so that every single month, you remember to Take Control Now.

The collections include the award-winning ghd platinum+ styler, ghd gold styler and ghd helios professional hairdryer in a beautiful rose pink tone and metallic pink accents.