Rory William Docherty has announced Aleph Beauty as the official makeup partner for his London Fashion Week debut.
As the makeup partner, Aleph will shape and deliver the makeup look that brings Rory’s vision to life, using its high-performance, consciously formulated products to reflect the sophistication of Rory William Docherty’s SS26 collection.
This collaboration marked a powerful alignment of two visionary New Zealand brands, both committed to craftsmanship, sustainability, and storytelling.
“Having Aleph Beauty join us backstage at London Fashion Week is incredibly special. Their commitment to clean, high-performance beauty aligns perfectly with the ethos of our brand. I’m thrilled to be collaborating with another New Zealand powerhouse to bring our vision to life on the global stage,” said Rory Docherty, Director & Designer, Rory William Docherty.
Known for balancing the practical and poetic, Rory William Docherty creates textiles from original hand-drawn and painted artworks, infusing each garment with a deeply personal narrative.
The meticulous tailoring and fluid silhouettes define his aesthetic, and this, combined with the unique custom-designed fabrics, truly sets his work apart.
Aleph’s Clean Promise, to do no harm and do more good, fits naturally with Rory’s own commitment to slow, sustainable fashion. Both brands share a deep respect for craft, planet, and purpose, making this collaboration not just practical but profoundly meaningful.
Together, they are creating a seamless fusion of fashion and beauty that’s elevated, intentional, and aligned in values.
“It’s our first time backstage at London Fashion Week, and to do it in partnership with such an incredibly talented New Zealand designer feels like an absolute dream. We can’t wait to touch down on British soil and help bring Rory’s powerful vision to life,” said Emma Peters, Founder of Aleph Beauty.
With an intimate guest list of global media, fashion buyers, and industry creatives, this is more than a runway show; it’s a defining moment for clean beauty. Aleph’s presence backstage reinforced their message as the go-to beauty brand for fashion, which is conscious, cutting-edge, and deeply considered.
